Seize the Opportunity and Penetrate the Income Protection Market

3Q’s income protection module drives a compelling buying proposition for customers and creates a clear and focused sales process for advisors.

3Q’s Proposition
Income protection focuses on the largely un-addressed issue of premature asset erosion in the event of ill-health. It examines the impact of illness on accumulated investment assets when the earned income stream is terminated.

3Q creates a context for purchasing cover. The innovative application presents a compelling reason to buy income protection, by using familiar terms with the customer. The graphs illustrates two scenarios in the event of ill health: the amount of time it will take for the customer’s assets to erode and how much of a lifestyle cut the customer would have to take to live off earned assets without income.

3Q focuses on financial independence. Using financial independence as a guide, 3Q examines the mass affluent and high net worth customer’s personal issues.  The solution reports how income protection cover can substantially protect the financial position and delay asset erosion until normal retirement age. In addition both income protection asset and mortgage are available.

3Q aids the advising process. The application is streamlined and easy to use to maximise time with clients. As well as having a web-based look and feel, the product has automatic saves and “where to next” information.

Friends First, a life and pensions company, are using 3Q's income protection product.  Read the following case study to uncover the phenomenal success of Friends First since revamping their income protection proposition.

For more information, download our income protection brochure.